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World Franchise Associates (UK) Signs Agreement with My Roti (Oman)

28 Mar 2018 - Exclusive Agreement will Promote Development Opportunities for the Quick Service Brand in the Middle East and Levant Region

World Franchise Associates has announced the signing of an exclusive agreement to represent My Roti, Indian Roti Bread Wraps, for development opportunities in the Middle East and Levant Region. World Franchise Associates assists franchisors to enter new international markets and expertly assists investors to acquire master franchises for the best franchised and most recognized business brands in the world.

My Roti, which is promoted by Asha Franchising LLC, Sultanate of Oman, is an Indian wrap-based concept that delicately blends Indian flavors with subtle influences from around the globe. The brand brings to the table a menu crafted by a distinctive marriage of authentic Indian flavors with some global favorites, using seasonally and locally procured ingredients. The United Kingdom’s renowned food and beverage experts, Gorgeous Group, have been the consultant for the project from concept to creation.

Paul Cairnie Chief Executive Officer, World Franchise Associates said, "We are eager and excited about this partnership with My Roti to continue the brand’s growth and expansion in the Middle East. My Roti’s distinctive marriage of authentic Indian flavors with some global favorites, offers a unique dining concept for audiences.”

The My Roti technical team is fully geared up to extend full assistance to franchisees including:
• Setting up and development of the brand operating systems; site selection & design assistance; quality control procedures; recruitment; training and marketing.
• Senior team of My Roti will be available during opening to ensure a smooth opening.

To learn more about My Roti international development opportunities, click this LINK

About World Franchise Associates World Franchise Associates (, based in London, is an international franchise development consultancy, marketing and media company. We expertly assist franchisors to enter new international markets, and provide International Franchise Advisory Services to corporate and private investors who wish to expand their franchise portfolios or enter the franchise market.

World Franchise Associates