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World Franchise Associates (UK) Signs Agreement with SALAID (Germany)

08 Mar 2019 - World Franchise Associates has announced the signing of an agreement to exclusively represent SALAID (Germany) for development opportunities worldwide.

SALAID, is a fast-casual concept founded in Berlin-Germany in 2016. The brand is disrupting the traditional salad experience with live kitchen theater and a tech-inspired customer experience, introducing a whole new way to eat. The brand offers freshly chopped salads prepared by highly skilled choppers in front of customers giving them the ultimate full SALAID experience.

The brand offers fresh, chopped salads & choprolls (salad meets burrito) made with a large variety of delicious and fresh ingredients, and more than 50 seasonal fresh toppings and salad bases allowing customers to create their own salad. In addition, SALAID serves destination breads for choprolls, transferring real street food taste to their destination salads (e.g. corn-jalapeno bread for the Mexican salad). The brand is targeted to current and future food trends: Vegan, vegetarian, superfoods, halal and many more.

SALAID goes beyond its focus to make a healthy difference for clients, but also focuses on the well-being of customers. The brand is committed to contributing to its communities and children's nutrition. For every store that is opened, the brand conducts hands-on community projects to raise awareness for healthy nutrition in children, showing them that healthy can be tasty.

Paul Cairnie, Chief Executive Officer World Franchise Associates said, “SALAID has reengineered the salad experience for customers worldwide with proprietary German engineered efficient processes to deliver an exceptional customer experience. And the brand has a strong, experienced international franchise team as a sister company of German Doner Kebab.”

SALAID offers master franchisees extensive training and support from pre-opening through post-opening. For more information about master franchise opportunities, please click this LINK .

About World Franchise Associates
World Franchise Associates (, based in London, is an international franchise development consultancy, marketing and media company. With more than 25 years of international franchise experience, the company offers a comprehensive franchise development program including: Assisting businesses with international franchise expansion, advising companies and high net worth individuals seeking to acquire the rights to operate brands in their markets, and guiding successful multi-unit businesses through the development of franchise systems for international expansion.

World Franchise Associates