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Bruxie (US) Adds VPs to Intensify National and International Franchise Growth

03 Jun 2019 - On the heels of introducing domestic and international franchise opportunities, Bruxie, known for its chicken sandwiches that replace bread with waffles, has hired John Ramsay as its VP of Development and Danielle Contreras as its director of Operations.

"Bruxie found itself on the forefront of the Fried Chicken frenzy by appealing to adventurous eaters and gaining buzz as the creator of The Original Fried Chicken & Waffle Sandwich," Bruxie CEO Anthony Smith, said in a company press release. "Now, as fried chicken concepts grow in popularity, John Ramsay and Danielle Contreras have joined our team to help Bruxie separate itself from others as a chef-driven concept and gain the momentum to take advantage of unique franchise opportunities to grow both domestically and internationally."

Ramsay's industry experience includes developing more than 900 restaurants throughout the U.S. and in 10 countries. He has led franchise sales and development with Marco's Franchising, T.G.I. Friday's, Jack in the Box and Rubio's Restaurants. His background includes real estate, design and construction, according to the release.

Contreras has nearly two decades of multi-unit leadership, most recently with Yogurtland Franchising as director of Operations. She also spent 18 years with The Coffee Bean & Tea Leaf, working to the position of senior director of the South Region, overseeing all company-owned stores in California and Arizona.

Ramsay and Contreras will oversee domestic and international expansion out of Bruxie headquarters based in Orange County, California. The chain has nearly 15 units in California, Colorado, Nevada and South Korea. Stores in the Philippines and India are opening soon.

Fast Casual