GYMGUYZ (US) Prepares for National and International Growth
04 Oct 2019 - The Leading Mobile Fitness Franchise Prepares for Growth and Aims to Combat the Fitness Industry's Personal Trainer Turnover Problem with an Aggressive Hiring Campaign
GYMGUYZ, the nation's first in-home mobile personal training and fitness franchise, has announced its Opportunity October hiring campaign. The campaign seeks to aggregate 2,000 new applications which translate to the hiring of another 200 personal fitness trainers before the end of 2020. In addition to helping meet the company's growth plan of opening 100 new locations by the end of 2020, the Opportunity October campaign is meant to aid in the fitness industry's pressing need for quality personal trainers.
GYMGUYZ currently has over 250 locations across the globe serving over 575 cities and continues to eye national and international expansion as it seeks out territories that show a demand for its in-home personal training services. This year, GYMGUYZ has successfully added new locations to several states including California, New Jersey, Florida, Maryland, Oklahoma, as well as Canada and the United Kingdom, with additional territories expected to open before the end of the year. The Opportunity October hiring campaign is part of GYMGUYZ's plan to aggressively increase hiring efforts to help support its growth strategy.
"GYMGUYZ offers personal trainers the opportunity to be a part of a team that is changing the fitness industry," said Josh York, CEO and Founder of GYMGUYZ. "We are extremely proud of our team and are excited to hire more highly-skilled, energetic and driven individuals to provide convenient, customized and creative workouts in the setting of our clients' choice. Before starting GYMGUYZ, I worked as a personal trainer and I recognize how important it is to pair our clients with the best trainers possible. The incredible culture of the fitness industry has allowed me to work my way up from being a personal trainer to opening my own mobile personal training business."
The fitness industry suffers from an annual trainer turnover rate of 80%, according to a study done by W.I.T.S. GYMGUYZ combats this turnover rate by offering trainers the opportunity to "bust out of the gym" and take their training to the client. GYMGUYZ also stresses a uniquely personalized training approach, creating a high level of trust and collaboration between trainers and clients. The brand's coaches, who must be nationally certified personal trainers and pass a rigorous background check to be considered for employment, are trained using GYMGUYZ methodologies and employ various techniques and tools to ensure that no two workouts are ever the same and that clients are always having fun and being challenged.
The brand structures convenient, customized and creative workouts to help every client meet their own personal goals. Training programs begin with a comprehensive health and fitness assessment that creates a thorough fitness baseline for the client, as well as a deep discussion of fitness goals and timelines for achievement. This helps to determine a customized and ideal course of action. This client-focused approach and more effective delivery model is the reason that GYMGUYZ holds an above-industry average NPS score of 94—showcasing the positive regard clients everywhere have for the company and the results they are able to achieve due to the convenience and effectiveness of the service.
GYMGUYZ was recognized earlier in 2019 as having jumped up 49% on Entrepreneur Magazine's 2019 Franchise 500® and also ranked No. 50 on Entrepreneur's list of Fastest-Growing Franchises and No. 25 on its Best For Any Budget list in the under $100,000 category.
GYMGUYZ is # 1 in Home Personal Training providing convenient, customized, and creative workouts wherever you are. Headquartered in Plainview, N.Y., and founded in 2008 by fitness specialist Josh York, the mobile brand utilizes a fleet of franchise vans that bring more than 365 pieces of state-of-the-art fitness equipment and expert coaches to their customers' doors to drive accountability and provide tailored workouts. Since beginning franchising in 2014, the brand's growth has exploded 1,700 percent. Now with nearly 200 locations internationally, including the United States, United Kingdom and Canada, GYMGUYZ is the fastest growing fitness concept in the U.S. with plans to open another 100+ locations globally in the coming year. Beyond rapid expansion, the brand was also recognized in 2019 having jumped up 49 percent on Entrepreneur Magazine's 2019 Franchise 500®, also ranking #50 on Entrepreneur's list of Fastest-Growing Franchises and #25 on its Best For Any Budget list in the under $100,000 category. Due to the uniquely personalized approach the company takes, GYMGUYZ prioritizes cultivating a high level of trust and respect between trainers and clients.
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