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Wayback Burgers (US) Launches Newest Location in Brunei

06 Nov 2019 - Wayback Burgers, America’s favorite hometown burger joint and one of the nation’s fastest-growing burger franchises recently opened its newest restaurant in Brunei. The first location in Brunei is now open and operating, and there are two more Brunei-based Wayback Burgers restaurants coming soon.

The newest Wayback Burgers restaurant is owned by Lim Hui Ling and her business partner Gina Tan. Together, they run multiple international brands in Brunei and are excited to bring Wayback Burgers to their country.

“We chose Wayback Burgers because of the freshly-made quality of the food,” says Ling. “We are looking to draw more people into the shopping mall here in Brunei, and we want to do that through quality food like what Wayback has to offer. We love the variety and are confident locals here will love it, too.”

Ling and Tan are committed to their local community. They actively participate in local charities to support children and families in need, as well as kids with disabilities. With more than 10 years of experience in the food industry, they are passionate about providing locals with a place to enjoy top-quality food and spend time together with friends and family. Wayback’s nostalgic feel and proven menu options will do just that.

Wayback Burgers Chief Development Officer (CDO), Bill Chemero, is impressed with Ling and Tan’s success to date and believes the company’s fast-casual burger concept is a perfect fit for Brunei.

“We are thrilled Lim Hui and Gina are opening our newest Wayback Burgers locations in Brunei,” said Chemero. “They both have years of experience in the food industry, know what the Bruneian people want. They possess the perfect skill set to run a successful Wayback Burgers location. Plus, it’s obvious they are both deeply committed to their community and support countless local organizations. We expect Lim Hui and Gina to flourish as Wayback Burgers owners, and we look forward to helping them open many more locations as well.”

About Wayback Burgers
Founded in 1991 in Newark, DE, Wayback Burgers is a Connecticut-based fast-casual franchise with a reputation for cooked to order burgers and thick, hand-dipped milkshakes, served in an environment that hearkens back to a simpler place and time - when customer service meant something and everyone felt the warmth of the community.

Wayback Burgers currently operates in 30 states with over 160+ locations nationally and internationally in Brunei, Sudan, Morocco, Saudi Arabia, Kuwait, Pakistan, Manitoba, Canada and The Netherlands. Through its executed master franchise agreements, Wayback Burgers plans to open in 38 provinces/countries in the Middle East, Northern Africa, South Africa, Argentina, Bangladesh; Alberta, Ontario, Saskatchewan, Canada, Ireland and the Netherlands, with a pending letter of intent sent out to Germany.


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