World Franchise Review 2018

WORLD FRANCHISE REVIEW Services Property Related 103 Reliance Facilities Management Enhancing the life of clients’ assets Facilities management and property maintenance services Country of Origin United Arab Emirates Target Markets South Africa, Kenya, Tanzania, Egypt, Ghana, Zimbabwe, Uganda, Iran, Lebanon, Saudi Arabia For more details please contact: Targeting a horizontally diversified marketplace, Reliance Facilities Management has established revenue streams via commercial, corporate and industrial clients, who value its comprehensive service range and reputation for quality of service. Reliance FM is a one-stop shop for B2B work place support services, it’s scope including cleaning, security, engineering maintenance, pest control, waste management, help desk and reception services, and more. “We provide quality FM services which result in productive work places and enhance the life of clients’ assets,” says Franchise Director Tayo Ola. “Ultimately, the benefit for the client is a better return on their investment.” The company has been operating since 2003 and lists among its USPs its price level and fair return on capital for franchisees. “There is no standard pricing,” adds Ola. “Pricing is carried out on each service required by the client. This is dependent on the property type, size, assets and combination of services required.” With two operations trading in its home market the UAE, the company has established international locations in Kuwait, Qatar, Nigeria and London. It has offices in Dubai, Abu Dhabi, London, Kuwait and Lagos. An ideal master franchisee candidate is identified as a large developer, big local FM Company or a large real estate firm, which is well connected and able to generate leads for the business. The success of facilities management is based on the quality of its processes, and Reliance FM has invested in technology and support to ensure franchisees are able to achieve high levels of customer satisfaction. Its Sales Pro and FM software facilitate the growth of the business and delivery of the service, while marketing and branding assets provided include proposal and presentation templates and marketing strategies. The parent company will also refer existing high profile international clients where applicable. A month’s pre-launch training is followed up by quarterly visits by the Franchise Director and biannual in-territory meetings with the CEO.